"There has been lots of trial and error along the way, but through continuing hard work and dedication, we have been able to grow a successful company with a loyal customer base and consistent growth over the years. Over the last year, we have doubled our staff, diversified and expanded to 11 new local retailers, introduced products into three new markets outside of Hawaii, and developed a community giveback program supporting our ocean and coastlines."
Kailua-based wholesale beach bag and accessories retailer Tag Aloha, became Hawaii’s first local Fairtrade certified business earlier this year.
Tag Aloha secured its Fairtrade certification in the summer, following a thorough, six-month review of its supply chain to ensure its products are ethically sourced and produced by workers paid a fair wage.
Honolulu, HI—Tag Aloha, Hawai‘i’s only local, Fairtrade certified business, is featured among top Fairtrade businesses from across the country in recognition of October as Fairtrade Month. Tag Aloha secured its Fairtrade certification earlier this year, following a thorough review of its supply chain to ensure its products are ethically sourced and produced by workers paid a fair wage. In a blog post published by Fairtrade America, the Kailua-founded company shared how the word “Aloha” inspires its advocacy for Fairtrade business worldwide:
To celebrate Fair Trade Month, we asked the brands we work with to share what Fairtrade means to them in one word. Tag Aloha chose the word – Aloha. Here is a guest post on why Fairtrade is core to their culture and their business model.
A three-day festival featuring all things local is hitting the Blaisdell again! The Made in Hawaii Festival will be held Aug. 16-18 and will include local food, crafts, clothes, and more. One of the vendors will be Lana Penaroza from Tag Aloha Co. She joined Take2 with a sneak peek.